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Instagram automation

Auto-reply to Instagram DMs. Turn comments into customers.

When a follower comments a keyword on your reel, they get a DM with your link, price or form in seconds. DMs land in the same inbox as WhatsApp, so your team sells from one place.
  • 7-day free trial
  • No credit card
  • Setup help on WhatsApp
  • Plans from ₹999/month + GST

Inside the app

See Instagram automation in the app

Click through the real app, screen by screen. Every screenshot is Splashify Pro with sample data.

One-click automations: comment-to-DM, giveaway entries, lead capture and products in DMs.

Click a number to see what it does, or use the arrow keys.

Instagram automation page for @acmeboutique with one-click automations such as Comment-to-DM, Giveaway entry, Capture a lead and Show products.

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Your Instagram account

Connect your business account once. Past chats can be synced in.

Try it with your own number

7 days with every feature and no credit card. Our team helps you set up on WhatsApp.

Why automate Instagram

Turn comments into conversations

Answering each comment by hand doesn't scale. Automation does it the moment someone asks.
  • Every comment answered

    Price, link and size questions get a DM in seconds, even at midnight.
  • Comments become leads

    A DM with a form or product link turns a like into a chat you can sell in.
  • One inbox for both apps

    Instagram DMs sit next to WhatsApp chats, with the same tags and teammates.

Key features

Comment-to-DM and more, in a few clicks

Set keyword triggers on your reels and posts. When followers comment, Splashify Pro DMs them your link, lead form or offer, in line with Meta's Instagram messaging policy.

Comment-to-DM

A keyword in a comment sends a DM

Pick a post or reel, add keywords like price, link or size, and write the DM. Reply to the comment publicly too, if you like.
  • Several keywords per rule
  • A public reply alongside the DM
  • Pause any rule when the offer ends
Instagram comment rules table: posts with keywords such as price, link and size, the DM each sends, how many times it triggered, and an on or off switch.

In the DM

Sell right in the DM

Send the product link, a booking link or a lead form in the DM, with images or video. The AI agent answers follow-up questions about sizes, prices and stock.
  • Images, video and audio in replies
  • AI agent follow-ups
  • Leads tagged for your team

One inbox

Instagram and WhatsApp in one inbox

DMs land next to your WhatsApp chats, so one team handles both with the same tags, notes and assignment.
  • The same tags and teammates
  • Hot leads assigned to a person
  • Replies respect Instagram's messaging window
Instagram chat with Priya S in the inbox: an automatic DM with the Diwali lookbook, then an AI agent reply about a red silk saree, tagged instagram-lead.

Why Splashify Pro

Why brands automate Instagram with Splashify Pro

  • Comment-to-DM built in

    No Make or Zapier set-up in between.
  • Several keywords per rule

    Match any of your keywords, not just one.
  • One inbox

    Instagram and WhatsApp side by side, with no app switching.
  • Within Meta's rules

    Replies respect Instagram's messaging window.

Go live in four steps

Sign up, connect your number, teach your AI agent and go live. No code needed.

  1. Step 1: Sign up

    Create your account and start the 7-day free trial. No credit card needed.

  2. Step 2: Connect

    Link your WhatsApp Business number through Meta's guided signup. Add Instagram too.

  3. Step 3: Teach

    Add your products, prices and policies. The AI agent learns them in plain language.

  4. Step 4: Go live

    Switch the agent on, send your first broadcast and watch replies land in one inbox.

Frequently asked questions

Still have a question?

Yes. Instagram messaging needs a Business or Creator account connected to a Facebook Page. Personal accounts are not supported by Meta's Instagram API.

Still have a question?

Answer every comment on your next reel. Start free for 7 days.

  • 7-day free trial
  • No credit card
  • Setup help on WhatsApp
Chat on WhatsApp (opens in a new tab)